Shop assistants as instigators of innovation: analysis of 26 innovation initiatives in 17 Dutch supermarkets
von: Tjip de Jong,
Suzanne Verdonschot, Joseph Kessels - ; Quelle: De Jong, T., Verdonschot, S.G.M., & Kessels, J.W.M. (2012). Shop assistants as instigators of innovation: analysis of 26 innovation initiatives in 17 Dutch supermarkets. Int. J. Strategic Change Management, 4 (1), pp. 32-51. 09-04-2012